Posting whatever makes me click.
You are an artist. You have gone through all the right motions; you are featured in NYT, your blog is read by thousands; you have dined with the MoMA curators; your dream is finally realized. Your work is exhibited in the MoMA!
But...visitors do not view your work. Instead, they all look at their smartphones. And through their camera, they actually view somebody else's work!
This is what probably happened at the DIY Augmented Reality Art Invasion which opened on October 9th in New York. Works of Art showing in all floors plus a virtual 7th floor via your Layar AR viewer app (iPhone & Android).
A virtual exhibition within a physical exhibition space created without MoMA giving their consent.
For the record: the exhibition is now part of the permanent MoMA collection.
Posting whatever makes me click.
Posting whatever makes me click.
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